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by: Scott Mccloud

 : Reinventing Comics: How Imagination and Technology Are Revolutionizing an Art Form
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List Price: $22.95
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Binding: Paperback
Dewey Decimal Number: 741.5
EAN: 9780060953508
ISBN: 0060953500
Label: Harper Paperbacks
Manufacturer: Harper Paperbacks
Number Of Items: 1
Number Of Pages: 256
Publication Date: August 01, 2000
Publisher: Harper Paperbacks
Release Date: July 25, 2000
Sales Rank: 50022
Studio: Harper Paperbacks




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Editorial Review:

Product Description:


In 1993, Scott McCloud tore down the wall between high and low culture with the acclaimed international hit Understanding Comics, a massive comic book that explored the inner workings of the worlds most misunderstood art form. Now, McCloud takes comics to te next leavle, charting twelve different revolutions in how comics are created, read, and preceived today, and how they're poised to conquer the new millennium.



Part One of this fascinating and in-depth book includes:



  • The life of comics as an art form and as literture
  • The battle for creators' rights
  • Reinventing the business of comics
  • The volatile and shifting public percptions of comics
  • Sexual and ethnic representation on comics



    Then in Part Two, McCloud paints a brethtaling picture of comics' digital revolutions, including:



  • The intricacies of digital production
  • The exploding world of online delivery
  • The ultimate challenges of the infinite digital canvas



    Amazon.com Review:
    Scott McCloud's Reinventing Comics, the sequel to his groundbreaking work Understanding Comics, is a study of two revolutions: a failed one and a potential one. His 1993 book was not only a chronicle of the potential breakthrough of comics (which he redefined as 'sequential art') into a legitimate art form but a sterling example itself of the medium's astonishing untapped potential. Now, seven years later, he chronicles the failure of the comic book industry to fulfill that promise, but also explores how the movement can be restarted, particularly by utilizing the resources of another spectacularly successful revolution, the Internet. In the first half of Reinventing Comics, an elegantly clean example of comic art in McCloud's trademark bold black-and-white style, the author outlines how hype, speculation, and artistic burnout led to the genre's decline. He then lays out 12 paths toward a new revolution of comics, including creators' rights, industry innovation, public perception, gender balance, and diversity of genre, which are then explored with such innovative intelligence that, as with his earlier work, the conclusions he comes to are fascinating for both artists and nonartists alike.

    Three of his paths, however, are of particular interest to anyone who wants to know how the Internet will affect both our lives and the livelihoods of future artists. Understanding Comics, with its brilliant how-to guide on marrying image and language, has become an indispensable reference for many Web designers. Now McCloud returns the favor by focusing on how the digital revolution will influence production, delivery, and the art form of comics itself. Informative without being pedantic, controversial without being argumentative, and always entertaining, this is both a worthy sequel to the author's brilliant original and a work that opens up the potential for an entirely different direction for sequential art in the realm of cyberspace. --John Longenbaugh



    Customer Reviews
    Average Rating:  out of 5 stars

    Rating: 4 out of 5 stars - A Dated Look at Ways to Break Out of the Box That Comics Are In
    Reinventing Comics has one strength that makes it timeless: Scott McCloud systematically explains what was wrong with the comics that were created through the end of the 20th century. When he switches over to what's needed to overcome those issues, the book becomes more idealistic than practical in many areas. The book is particularly hobbled by a limited appreciation of how comics might blur with (and be surpassed by) electronic gaming.

    His basic optimism is that the comics genre can ... Read More



    Rating: 5 out of 5 stars - Very informative, horizons-expanding book.
    Most of the books of Scott McCloud have been "eye-openers" to me, as they illustrate aspects of the comic storytelling that went unnoticed and that really server to improve my craft.
    This reinventing comics, with his fresh approach to using modern technologies applied to comic book creation is also very illustrative and gives the basis to try new visual experiences - based on current technology.
    Totally recommended book!



    Rating: 5 out of 5 stars - The Great McCloud Comics Trilogy- 3 of the Best-Ever
    Want 3 of the best-ever books on the general topic of comics? Here they are! (each generally sold separately)

    1.*Understanding Comics- A *landmark* & bestselling examination of the medium. A comicbook on comics! While I try not to use the "genius" label *too* liberally, with Understanding Comics it really seems to fit(!). 5 Stars!

    2.*Reinventing Comics- Maybe his best *looking* book (in my opinion), it's basically split into 2 sections: The 12 Revolutions in comics; and ... Read More



    Rating: 5 out of 5 stars - Fascinating
    No other word for it. Mcloud strikes again with another amazing insite to comics, specifically to comics' future. The ideas presented in this book are feasible and inspiring for comic artists and readers. The possibilities are endless and Mcloud gives a good fertile starting ground.



    Rating: 1 out of 5 stars - Randcek
    In the 1950s, television filled the void left by the Senate inquiries and the imposition of the comics code. A new resurgence in the 60s, comic books were exciting again, carrying into the 70s spurred by superhero AND horror/mystery comics. Bottoming out again in the eighties, this time the culprit- video games.
    Today the enemies, television and gaming, are still with us vieing for our time. Comics are not truly accessable to the buying public. They've become the property of an exclusive club ... Read More















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